In a blockbuster move that some say is a definite game changer in radio broadcasting, the Caribbean Global Network (CGN) Group, the operators of Queens, New York-based IRIE Jam Radio will, in July, 2021, launch a brand new radio station in Jamaica called The Bridge 99FM. The 99FM dial was previously owned by the RJR Communications Group.

Director of the CGN Group, Bobby Clarke, who made the announcement recently disclosed that The Bridge will simulcast on IRIE Jam Radio, 93.5 FM – WVIP in the tri-state area and will connect Jamaicans at home with the Jamaican diaspora in the USA.

The new station will target 25 to 75 year old Jamaicans across all socio-economic groups at home, and first, second and third generation Jamaicans in the diaspora who want to maintain a strong link to the island.