On November 29, 2021 when The Bridge, 99 FM in Kingston, Jamaica began simulcasting with radio stations in Toronto, Canada and New York, it was hailed as a groundbreaking move that was a first in Diaspora radio.

In another blockbuster move, The Bridge 99FM has expanded its reach to the United Kingdom, this time teaming with the talented Robbo Ranx of The Beat, 103.6 FM in London, who connects radio listeners at home with some of the hottest dancehall/reggae jams in London.

Bobby Clarke, Chairman of The Bridge 99FM & Irie Jam Radio, who brokered the landmark radio deal, said having a presence in the UK is of paramount importance to the Bridge 99FM, given the UK’s historic ties with Jamaica and reggae.

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